The Ask 
Our team was asked to define and clarify The Culturist Union’s branding - staying within a $10,000 budget. 

The Client
SCAD StartUp X The Culturist Union
Week long competition with over 60 competing teams presenting with industry professional judges from Google, Amazon, and Gulf Stream.  The prompt - Think Local, Act Global

The Team
Drew Keith
Daranie Mor
Michael Karaman
Amadeus Cameron

My Role
My roles within this project was to develop research, ideate, story tell, build branding style guide, and present the project to the client alongside team.
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